News
Benjamin Li
Oct 18, 2012

Hoffman Beijing leads the PR for international, user-generated conference BarCamp Beijing

The Hoffman Agency, the PR consultancy partner for brand and events promotion of BarCamp Beijing, provided strategic counsel to the group targeting stakeholders of one of its international, user-generated conferences on 14 October at Microsoft's Beijing office. It was attended by 30 speakers and 250 attendees from throughout China’s innovation community. Notable speakers included Andy Tian from Zynga and Dave McClure from 500 Startups.

BarCamp is a concept that originated in Silicon Valley as a free-form platform for the exchange of ideas aimed at helping innovators make connections across diverse and eclectic industry communities.

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