Staff Reporters
Oct 29, 2015

Japan's unique online demographics and habits: ComScore

Japan has the highest percentage of mobile users over the age of 55, high desktop usage in comparison to other nations and higher video consumption than many other countries, according to the new 2015 Japan Digital Audience Report from ComScore. In addition to the device- and demographic-oriented stats highlighted here, the report also goes into great detail on the popularity of specific retail, travel and news sites.

Related Articles

Just Published

5 hours ago

WPP strengthens Indian roots with new Chennai campus

This is the company’s third campus in the country, after Mumbai and Gurgaon, with plans to add similar facilities in Bangalore and Coimbatore over the coming years.

15 hours ago

Havas warns of ‘reputational’ risk from fossil-fuel ...

The Vivendi-owned agency group made the disclosure in its stock market prospectus.

15 hours ago

MediaSense buys R3 as it eyes global client ...

Combined business will work for brands who spend more than $60 billion on marketing and media investment.

22 hours ago

40 Under 40 2024: Hai Anh Vu, Publicis Media

Vu’s rapid and assured changes upon joining Publicis resulted in positive transformation across business and talent in just two years.