Staff Reporters
Oct 3, 2012

SMWHK Web Wednesday with LinkedIn's Olivier Legrand

HONG KONG: The guest of honour at digital mixer Web Wednesday on 26 October was Olivier LeGrand, LinkedIn's head of marketing solutions for Asia-Pacific. While being grilled by event organiser Napoleon Biggs, LeGrand discussed LinkedIn's position in Asia-Pacific, its revenue streams and potential as a marketing platform.

Related Articles

Just Published

17 hours ago

Agency Report Card 2024: Hakuhodo

Hakuhodo’s 2024 performance reflects an agency in transition. Whether these steps will future-proof the agency for global relevance or simply ensure its survival remains to be seen.

19 hours ago

‘Endless brand growth on a finite planet is a ...

Marketers have the power and influence to tell consumers to consume less for the sake of the planet. Yet, the measures of present-day brand success don’t incentivise marketers to do so, argues climate activist Costa in a fiery opening keynote at Campaign 360.