equity
TV + TikTok: A powerful impact driver for CPG marketers
To unlock proven efficacy and efficiency, CPG marketers should synergise their traditional spends on TV with TikTok- a platform that has emerged as the ‘new eye level’.
Richard Edelman: Dropping DE&I is ‘nonsense’
Edelman pushed back against criticism of diversity programs at this week’s Women of Color Connecting Summit, saying he’s “standing up for DE&I in every client conversation.”
Evolution, not extinction: How brands and agencies are responding to the war on DEI
Amid feverish opposition, many companies aren’t backing off diversity, equity and inclusion work, but they are talking about it differently.
DEIB needs a rebrand to incorporate neurodiversity
It’s almost 2024. It’s time to add accessibility to the equation.
Second WFA global census shows no improvement on inclusion
Follow-up to 2021 survey indicates lack of progress despite increased awareness of issues.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins