financials

May 7, 2024

WPP’s Mark Read: Why 2024 will improve after Q1 despite client delays and China challenges

New business pipeline looks good overall, but some project work is under pressure because 'client decisions are taking longer to happen', CEO tells Campaign.

Mar 12, 2024

Global agency groups 2023 report card: Restructuring, freelance cuts and AI plans as growth gets harder

Last year some global agency groups found the going tougher than expected but others came through and are still on their planned courses.

Feb 9, 2024

IPG declines in 2023, targets flat 2024 as last year’s challenges continue

Asia-Pacific led Q4 revenue declines due to dips in China and Japan. CEO Philippe Krakowsky estimates the holding company will invest roughly $80 million in AI this year.

Feb 7, 2024

Omnicom meets 2023 guidance, eyes investments in AI

CEO John Wren resists pegging a number to Omnicom’s AI investment after a series of announcements from his peers.

Feb 6, 2024

Verdict on WPP’s AI pitch to investors: ‘If only the company were growing more strongly’

Campaign reports from capital markets day where WPP presented to investors.

Jan 25, 2024

Publicis Groupe reveals 6.3% growth and major investment in AI

CoreAI platform will mean 'everyone in Publicis will become a data analyst, an engineer, an intelligence partner'.