lego
Why Lego, Canva and Affirm became the country’s ‘Go-to Brands’ of 2025
What marketers can learn from Lippincott’s annual brand-related survey of 40,000 customers.
Lego builds full-scale Formula One grid in bricks, complete with drivable cars
As part of a multi-year global partnership with Formula One, Lego debuted 10 drivable, team-branded cars during the Drivers’ Parade—built from over 400,000 bricks and engineered to hit the track.
Asia-Pacific Power List 2024: Uma Ramanan, Lego
With over twenty years of experience in marketing, Ramanan’s time at Lego has been marked by the building blocks of hard work with a hint of play.
Lego Group recruits 72andSunny creative lead as global creative director
Lego, which recently concluded an 18-month media agency review, also appoints Mother's Marina Banks to operations role.
Rise 2024 conference: Marketing chiefs offer six lessons on the benefits of DEI
Marketing chiefs from Diageo, Lego, and Procter & Gamble at the Rise conference emphasised that diversity and inclusion drive better ROI.
Lego rolls out overhauled brand identity
Design elements of the rebrand are inspired by comic books.
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