omnicom group
Creativity isn’t just about storytelling—it’s about impact: Josy Paul on BBDO’s bold new chapter
As BBDO launches Do Big Things, its first global repositioning in nearly three decades, the chairman and chief creative officer of India unpacks how the agency’s new direction champions purpose-driven creativity, cultural relevance, and ideas that spark real-world change.
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PHD secures $500 million media duties for Volkswagen Group China
The remit encompasses media planning and buying across a portfolio of Volkswagen Group China's offerings over a tenure of three years.
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OMG WTF is OAG?
Omnicom's new advertising division purports to be something new, so what does it have on offer? Campaign UK's editor Maisie McCabe explores.
Volkswagen Group confirms global media agency deal details
The contract with OMG begins in 2025.
OMD snags Natural Diamond Council China account
EXCLUSIVE: OMD Shanghai takes over account, thought to be worth US$10 million, from incumbent Starcom.
HNA Group picks Lowe Beijing as branding and advertising partner
BEIJING - Lowe Beijing becomes the new creative partner for HNA Group (海航集团) after a competitive pitch in Q4 that involved more than five agencies, including the incumbent Ogilvy & Mather.
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