one2free
One2free campaign 'funifies' Hong Kong into a virtual playground
HONG KONG - CSL’s mass market brand one2free has launched a long-term mobile campaign to create a kind of alternate Hong Kong where people can escape the pressures of daily life.
one2free's 4G LTE campaign pokes fun at slow internet connections
HONG KONG - one2free's 4G LTE integrated campaign, created by TBWA Tequila, takes a jab at excruciatingly slow mobile internet connections.
One2free launches AR game for HTC Desire HD handset launch
TBWA\Tequila Hong Kong and OMD designed and developed an augmented reality game called ‘the Dream Factory’, to drive awareness and customer engagement around the launch of the new HTC Desire HD mobile device in late November.
CSL and EEG join forces to recruit new singing stars in Hong Kong
one2free, a lifestyle mobile brand under CSL Limited in Hong Kong, is partnering with Emperor Entertainment Group (EEG) to recruit new blood in the Musicholic virtual singing contest.
Profile: Aenil Premij fights for CSL's share of Hong Kong's mobile market
After years at the forefront of mobile marketing in the UK, Aenil Premji, CSL's chief marketing officer in Hong Kong, has met his challenge. Hong Kong has a 174 per cent mobile users penetration rate and five operators - CSL, which claims to be the largest, is operating in a tough place.
One2free | 24-Hour Online Shop Launch Campaign | Hong Kong
One2free, the lifestyle brand under telecom leader CSL in Hong Kong, has launched an online shop with a print and digital campaign.
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