private equity
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Paramount completes $8 billion merger with Skydance Media in bid to ‘energise’ the streamer
With streaming platforms continuously turning to advertisers to remain profitable, Paramount’s merger may represent a significant move from the media and technology company to better compete with the major players.
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Brainlabs eyes global expansion with new private equity investment
The digital agency founded in 2012 has grown by 800% since Livingbridge’s investment in 2019—including launching across Latin America and APAC.
M&A Watch: Private equity steps up in May
Global activity is in line with the previous two months.
Midas Private Equity buys Korean brand commerce firm Boost Lab
The Seoul-based private equity firm continues to build its marcomms portfolio as part of a broader expansion plan.
Korean performance-agency deal signals new private-equity entrant in Asian marcomms
WPP’s former Korean chief teams up with ex-Goldman Sachs leader as Midas Private Equity acquires leading independent Mirae I&C, with ambitious plans to expand in Asia.
Nielsen to sell to private equity for $16 billion
The embattled measurement company rejected a previous takeover offer.
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