private equity
Paramount completes $8 billion merger with Skydance Media in bid to ‘energise’ the streamer
With streaming platforms continuously turning to advertisers to remain profitable, Paramount’s merger may represent a significant move from the media and technology company to better compete with the major players.
Brainlabs eyes global expansion with new private equity investment
The digital agency founded in 2012 has grown by 800% since Livingbridge’s investment in 2019—including launching across Latin America and APAC.
M&A Watch: Private equity steps up in May
Global activity is in line with the previous two months.
Midas Private Equity buys Korean brand commerce firm Boost Lab
The Seoul-based private equity firm continues to build its marcomms portfolio as part of a broader expansion plan.
Korean performance-agency deal signals new private-equity entrant in Asian marcomms
WPP’s former Korean chief teams up with ex-Goldman Sachs leader as Midas Private Equity acquires leading independent Mirae I&C, with ambitious plans to expand in Asia.
Nielsen to sell to private equity for $16 billion
The embattled measurement company rejected a previous takeover offer.
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