saatchi lab
Subway appoints Saatchi Lab, Initiative in Singapore
SINGAPORE - Subway has appointed Saatchi Lab and Initiative Singapore as its new agencies, following a four-way competitive pitch.
Saatchi expands stomping ground for Chivas, snubs Nurun in digital pitch
SHANGHAI - Saatchi Lab, the digital division of Saatchi & Saatchi, has been given new digital duties for Chivas Regal in China, with its parent already the lead below-the-line agency for the whisky brand under Pernod Ricard.
Bintan Resorts International appoints Saatchi Lab
SINGAPORE - Bintan Resorts International has appointed Saatchi Lab as its agency of record following a three-way pitch.
Saatchi & Saatchi chooses Jason Cheng to raise its digital game in China
BEIJING - Jason Cheng, an agency veteran with 16 years of 4A experience, has returned to Saatchi & Saatchi as managing director for Saatchi Labs, the agency's new digital initiative in Greater China.
Saatchi Lab announces management changes
SINGAPORE - Saatchi & Saatchi has announced leadership changes within its Saatchi Lab business unit, with Lionel Goh stepping up to CEO as Moses Goh relocates to Jakarta.
Telkomsel surprises Indonesian industry by calling a creative pitch
JAKARTA - Telkomsel, Indonesia's largest mobile operator, has surprised many in the Indonesian industry by calling a creative pitch less than a year after it appointed Leo Burnett as its creative AOR.
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