Staff Reporters
Feb 23, 2012

Saatchi Lab announces management changes

SINGAPORE - Saatchi & Saatchi has announced leadership changes within its Saatchi Lab business unit, with Lionel Goh stepping up to CEO as Moses Goh relocates to Jakarta.

Management changes at Saatchi Lab Singapore
Management changes at Saatchi Lab Singapore

Current Saatchi Lab Singapore CEO, Moses Goh will be relocating to Saatchi Lab Jakarta, to lead and oversee the quickly expanding Indonesia operation.

Lionel Goh, general manager of Saatchi Lab Singapore will assume responsibility for Singapore, reporting to Paul Roebuck, CEO of Saatchi & Saatchi Singapore & Malaysia.

“Moses has established a very successful, and highly respected business in Saatchi Lab since he joined the agency in Singapore 25 years ago,” stated Chris Foster, chairman and CEO of Saatchi & Saatchi Asia Pacific. “With Indonesia becoming an increasingly important focus for us as a network, it makes more sense for Moses to be focusing his energy and experience on the potential that Indonesia has to offer. We know that for Singapore we have a highly capable and driven leader in Lionel, and he will be working very closely with Paul to capitalize on opportunities for Saatchi Lab in the Singapore market.”

Related Articles

Just Published

3 hours ago

The world isn’t a studio Ghibli film (yet), but ...

What's behind the current Studio Ghibli obsession? Here’s everything you need to know about the AI trend giving the world a Ghibli glow-up—magical fields, glowing skies, and just a pinch of ethical chaos included.

3 hours ago

Brands are addicted to data and it’s killing creativity

In an era where algorithms dominate every decision, brand consultancy founder Upasna Dash argues that true brand power comes not from digital footprints—but from instinct, identity, and a deep understanding of what brings true joy to consumers.

3 hours ago

EssenceMediacom breaks $100 million mark in first ...

The agency climbs into the March spot following its nearly $200 million win of the Godrej Group mandate in India.

8 hours ago

Global adspend growth forecasts cut by nearly $20 ...

Despite economic uncertainty and regulatory pressure worldwide, a WARC report says certain digital channels like social media and retail are expected to continue seeing growth this year.