southeast

Dec 14, 2018

Big night for WPP at Southeast Asia AOY awards

Another big haul for the network was spearheaded by Ogilvy and GroupM.

Oct 23, 2018

Havas Media promotes new SEA chief

Anita Nayyar takes the position in addition to her India duties.

Jul 5, 2017

GroupM to offer clients Jet8's selfie-rewards platform

The 'selfies to sales' mobile-engagement platform offers claimed reach of 350 million Southeast Asia consumers and a real-time view of ROI.

May 31, 2017

JWT hires new Southeast Asia CEO

Jacco ter Schegget takes on Southeast Asia mandate for Mirum and JWT, as Nanda Ivens departs.

Nov 11, 2016

Southeast Asia cashing in on Singles Day, and vice versa

The Chinese shopping sales phenomenon has firmly entrenched itself in Southeast Asia, and will only become more popular.

Dec 2, 2015

Email still the key to ROI, customer data: Ematic Solutions

SINGAPORE - Startup company Ematic Solutions is hoping to help marketers in the region increase return on investment on their email marketing efforts.