Opinions
Marie Green
Sep 28, 2010

CampaignTV: Singapore Airlines' Nicholas Ionides takes a long term view

In the third part of CampaignTV's four-part series on travel brand builders sponsored by BBC Travel, vice-president of public affairs at Singapore Airlines Nicholas Ionides, discusses how the brand managed the financial crisis and key markets over the next few years.

In the third part of CampaignTV's four-part series on travel brand builders sponsored by BBC Travel, vice-president of public affairs at Singapore Airlines Nicholas Ionides, discusses how the brand managed the financial crisis and key markets over the next few years.

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