Throughout his 16 years in the industry, Kalidasan has worked at Blue, Universal McCann, as well as Lowe and has also held regional leadership roles on clients such as Microsoft, Mastercard and Philips.
He will now lead all digital capabilities in Aegis Singapore across both regional and local clients.
On the appointment, Anupriya Acharya, Aegis Media Singapore CEO, said: "Anand’s rich experience in integrated media, digital, paid search advertising and digital analytics made him an ideal choice. In a way he has been handpicked for the position.”
She added: “This is one of the key steps towards strengthening the digital capabilities of our Singapore office. We are seeing a strong growth amongst all of our clients' businesses and in turn, even our operation has had a good growth in the first quarter. As we continue to grow, we are grooming talent internally plus looking at adding the right talent from outside."
He will now lead all digital capabilities in Aegis Singapore across both regional and local clients.
On the appointment, Anupriya Acharya, Aegis Media Singapore CEO, said: "Anand’s rich experience in integrated media, digital, paid search advertising and digital analytics made him an ideal choice. In a way he has been handpicked for the position.”
She added: “This is one of the key steps towards strengthening the digital capabilities of our Singapore office. We are seeing a strong growth amongst all of our clients' businesses and in turn, even our operation has had a good growth in the first quarter. As we continue to grow, we are grooming talent internally plus looking at adding the right talent from outside."
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