Amobee appoints regional managing director

SINGAPORE - Mobile advertising solutions company Amobee has today announced the appointment of Grant Watts to managing director for the Asia-Pacific region.

Grant Watts will head up Amobee for APAC
Grant Watts will head up Amobee for APAC

Based out of Amobee’s Asia-Pacific headquarters in Singapore, Watts will be responsible for spearheading the continued growth and development of Amobee’s global business and operations throughout the region.

Watts joins Amobee with over 18 years of industry experience. Prior to Amobee, he was most recently group CEO at DMS Group Asia, where he pioneered the building of Southeast Asia’s largest ad network, Admax.

“We are pleased to have Grant join the Amobee team,” said Mark Strecker, COO of Amobee. “Grant brings a wealth of experience and industry leadership, which helps us accelerate our growth in the Asia-Pacific region and work closely with our partners enabling them to tap into the massive mobile advertising growth potential of this region.”

"Amobee is a valued strategic partner whose mobile advertising platform enhances our capability to monetise advertising across all our channels including web, applications, SMS and MMS," said Minette Navarrete, head of the new business group at Globe Telecoms in the Philippines.“We are looking forward to working with Grant and the Amobee team to continue advancing our leadership in mobile advertising and related new service models."

Related Articles

Just Published

19 hours ago

Agency Report Card 2024: Ogilvy

Ogilvy APAC celebrated a strong creative year in 2024, clinching top regional honours at Cannes Lions. Yet operational headwinds, particularly in China, tested its resilience and reshaped its growth strategy.

19 hours ago

Campaign Global Agency of the Year Awards 2024: ...

Ogilvy and UM win global network of the year awards for creative and media respectively, while Special agency in New Zealand earns Asia-Pacific network of the year.

21 hours ago

Apple Watch’s heart story strikes a chord in Japan

Apple’s new Japan campaign tells the real-life story of a heavy metal fan whose Apple Watch alerts help detect a life-threatening heart condition just in time.

21 hours ago

2025 Cannes Contenders: RGA creatives weigh in

A ubiquitous surname, a sexually transmitted infection, the printing of memories and an animal god that helps gamers might all bring fame glory to campaigns in Cannes next week.