Amobee appoints regional managing director

SINGAPORE - Mobile advertising solutions company Amobee has today announced the appointment of Grant Watts to managing director for the Asia-Pacific region.

Grant Watts will head up Amobee for APAC
Grant Watts will head up Amobee for APAC

Based out of Amobee’s Asia-Pacific headquarters in Singapore, Watts will be responsible for spearheading the continued growth and development of Amobee’s global business and operations throughout the region.

Watts joins Amobee with over 18 years of industry experience. Prior to Amobee, he was most recently group CEO at DMS Group Asia, where he pioneered the building of Southeast Asia’s largest ad network, Admax.

“We are pleased to have Grant join the Amobee team,” said Mark Strecker, COO of Amobee. “Grant brings a wealth of experience and industry leadership, which helps us accelerate our growth in the Asia-Pacific region and work closely with our partners enabling them to tap into the massive mobile advertising growth potential of this region.”

"Amobee is a valued strategic partner whose mobile advertising platform enhances our capability to monetise advertising across all our channels including web, applications, SMS and MMS," said Minette Navarrete, head of the new business group at Globe Telecoms in the Philippines.“We are looking forward to working with Grant and the Amobee team to continue advancing our leadership in mobile advertising and related new service models."

Related Articles

Just Published

7 hours ago

Ballantine’s appoints Lucky Generals as global ...

The incumbent was CBP London.

11 hours ago

Skoda’s Elroq takes cues from nature’s cleverest ...

Developed by FCB London, the global campaign playfully showcases how the world—and all creatures within it—inspire and shape ideas.

16 hours ago

APAC ad spend growth pegged at 5.8%, buoyed by SEA

Dentsu’s latest forecast shows APAC’s ad market surging, led by digital dominance, booming retail media, and rapid growth in programmatic and AI-driven platforms.

17 hours ago

It's time to take a stand against bland marketing

AI can crunch data, but can it truly create magic? Anathea Ruys, CEO of UM Australia, urges brands to use it wisely—or risk fading into the noise.