Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+852 3175 1913
Sep 21, 2010
BP faces 'massive task' to repair brand damage
GLOBAL - BP's group chief sales and marketing officer, Luc Bardin, has admitted that the energy company faces a 'massive task' if it is to salvage its reputation in the wake of the oil spill in the Gulf of Mexico.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Related Articles
May 10, 2018
WPP retains BP's global media, advertising and PR
May 12, 2015
BP Australia campaign debuts brand's new global ...
Just Published
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Jan 29, 2026
Gemini 3 becomes the default model for AI Overviews
A pair of updates from Google see the tech giant attempt to gain a further foothold in the battle for AI-powered search supremacy.
Jan 29, 2026
Google criticised after blocking measurement ...
YouTube owner sent a 'cease and desist' letter to Barb and Kantar Media.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Jan 29, 2026
Inside Campaign Connect Indonesia: what matters to ...
Candid conversations on growth, AI and the cultural trade-offs of scaling brands, with more than 100 marketers in the room.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Jan 29, 2026
Meta hits $200 billion revenue milestone on ...
Meta reports double‑digit year-on-year revenue growth, with advertising once again accounting for almost all of the top line.