Marketing News
Staff Reporters
Nov 22, 2010

CampaignTV: Citibank's Francesco Lagutaine sees potential in every Asian market

SINGAPORE - Francesco Lagutaine, chief marketing officer for Asia-Pacific at Citibank, discusses the influences on the bank's marketing strategy to date and target markets in 2011 in the first of this four-part CampaignTV series titled 'The Changing Media Landscape', sponsored by the FT.

Francesco Lagutaine, chief marketing officer for Asia-Pacific, Citibank

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