Advertising News
Staff Reporters
Jun 21, 2018

Creative Ecommerce winners: Cannes Lions 2018

McCann Mumbai's 'Sweet Change' campaign for Paytm triumphs in the Creative Ecommerce category, winning a Gold and Silver Lion.

McCann Mumbai's 'Sweet Change' campaign for Paytm won Gold and Silver Lions at Cannes
McCann Mumbai's 'Sweet Change' campaign for Paytm won Gold and Silver Lions at Cannes

The Grand Prix for Creative Ecommerce went to McCann for the 'Xbox Design Lab Originals: the Franchise Model' campaign for Microsoft. 

Judges also awarded 4 Gold Lions, 4 Silver Lions and 7 Bronze Lions: APAC took home three of these. 

India — specifically McCann India in Mumbai — won both a Gold and a Silver Lion for their 'Sweet Change' e-wallet campaign for PayTM (see below). 

Australia also won a Bronze Lion, taken home by Che Proximity in Melbourne for their 'Making the List' campaign for Lego. 

View all the latest Cannes winners results, plus full coverage from our editors on the ground, here.

Source:
Campaign Asia

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