Paul Howell
Oct 28, 2011

Game developers get a helping hand

SINGAPORE - The Singapore Media Development Authority, together with Nanyang Polytechnic, has launched an assistance service for the city-state's game developers.

Game developers get a helping hand

The Games Solution Centre offers a unique prototyping environment for small to medium enterprises operating in the gaming technology markets. It was officially launched on 28 October.

Aubeck Kam, CEO, of the Media Development Authority, said, "Industry and government collaboration has always been key to growing the media sector in Singapore. MDA's partnership with industry partners such as Sony Computer Entertainment Asia, Nanyang Polytechnic, Autodesk(R) and Hewlett-Packard Singapore on the Games Solution Centre will benefit more than 500 game companies and developers over the next three years."

Developers will be able to take advantage of resources, networking, mentorship and commercial opportunities through the centre - thereby accelerating the development of their games, he added.

The centre also hosts Sony's 'Playstation incubation studio', the first of its kind in Southeast Asia.

Tetsuhiko Yasuda, President, SCE Asia, said, "We are dedicated to providing innovative excitement and a high quality game experience to users, and that is the reason why we are fully in support of the incubation program in Asia. We are very happy to launch Southeast Asia's first 'PlayStation Incubation Studio Singapore'."

Source:
Campaign Asia

Related Articles

Just Published

6 hours ago

Forsman & Bodenfors' new global CCO on how ...

Justine Armour discusses her approach to leadership and her plans for expanding the agency’s global impact.

15 hours ago

Why AI is a gamechanger in the in-housing playbook

Brands such as Income Insurance and Zalora are turbo-charging their in-house capabilities with the help of AI. Marketers weigh in.

15 hours ago

Google Maps turns 20, celebrates Hong Kong's ...

Celebrating 20 years of exploration, Google Maps partners with renowned multi-hyphenate artist Nicholas Tse to uncover Hong Kong’s best-kept culinary secrets as part of the #UngatekeepingMaps campaign.