Kenny Lim
Jun 29, 2009

Golf's Australia Open appoints World Sport Group

SYDNEY - Golf Australia has appointed World Sport Group as the promoter of the Australian Open for the next six years.

Golf's Australia Open appoints World Sport Group
The 2009 Australian Open, with a prize purse of US$1.5 million, will be held in December, and World Sport Group has also contracted Australia’s leading golf promoter, TRP Sports, as event organiser for the same period.

Golf Australia chief executive Stephen Pitt said he was pleased that World Sport Group would “assist us in taking the tournament to viewers around the world”.

Andrew Georgiou, chief operating officer, World Sport Group, added: “With [Golf Australia] and the support of the PGA of Australia, China Golf Association, Korea Golf Association and Korea Golf Tour, we are ready to build this event into a truly international tournament.”
Source:
Campaign Asia

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Jan 29, 2026

Gemini 3 becomes the default model for AI Overviews

A pair of updates from Google see the tech giant attempt to gain a further foothold in the battle for AI-powered search supremacy.

Jan 29, 2026

Google criticised after blocking measurement ...

YouTube owner sent a 'cease and desist' letter to Barb and Kantar Media.

Jan 29, 2026

Inside Campaign Connect Indonesia: what matters to ...

Candid conversations on growth, AI and the cultural trade-offs of scaling brands, with more than 100 marketers in the room.

Jan 29, 2026

Meta hits $200 billion revenue milestone on ...

Meta reports double‑digit year-on-year revenue growth, with advertising once again accounting for almost all of the top line.