Staff Reporters
Apr 10, 2025

Digital Media Awards 2025 winners revealed

Mindshare China steals the show at Campaign's DMA 2025 Awards with standout wins, while Taiwan excelled with innovative work in mobile and beverage advertising.

Mindshare China
Mindshare China

Campaign Asia-Pacific has announced the winners for the 2025 Digital Media Awards at a live ceremony in Shanghai. The Digital Media Awards celebrate the best digital marketing work, innovation and talent, while also recognising the Greater China region's growing influence on the global digital industry.

This year, Mindshare China emerged as a winner at the DMA awards, claiming both the Platinum Award and Agency of the Year, driven by its standout campaign 'Rise of Black Myth: Wukong.'

Taiwan also performed well, particularly in the alcoholic beverages and healthcare sectors. PHD Taiwan's 'The Singleton 13YO Frozen Serving' won Gold for its creativity in reimagining whiskey consumption. At the same time, Media and Digital Strategy Limited's 'Sexercise campaign for Durex grabbed Gold in the best mobile campaign category, highlighting the region's focus on impactful, digital, and mobile-first advertising.

A distinct trend was the rise of integrated marketing and real-time campaigns, with brands like Yili ('Yili's Olympics Triumph) and Uber Taxi Hong Kong ('Skip The Kung Fu') delivering highly localised and culturally resonant content. 

For the full list of winners, scroll through the list below. 

Source:
Campaign Asia

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