Jenny Chan 陳詠欣
Jun 12, 2019

Influencer ethics and accountability: Where are they?

Influencer marketing is a multi-billion dollar industry that is both glamorous and ugly. A discussion at our CampaignComms conference explored ideas like a Glassdoor equivalent for influencer reviews and a '4R' vetting criteria.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Related Articles

Just Published

52 minutes ago

Why are Aussies 'ooohing' over this GMW SUV?

The work by Thinkerbell for the Haval 6 Hybrid elicits plenty of reactions, but we're not sure why.

17 hours ago

Move and win roundup: Week of June 30, 2025

This week: Zoo Group continues expansion, taps Havas talent, Initiative strengthens Melbourne leadership, Via Group marks two years with five hires, and Archetype names a head of AI & transformation to drive its next evolution. More to come, follow for updates.