Analysis Marketing
Rajat Sethi
Jun 16, 2014

Jury notes from Cannes: Captivate your audience

CANNES - Rajat Sethi gives Campaign Asia-Pacific his exclusive view from behind the jury table. He’ll be offering APAC observations for the duration of the festival in France. Today he notes how critical it is for the masters of storytelling to tell their own compelling tale about the campaigns they’ve created.

Rajat Sethi

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