Media News
Kenny Lim
Nov 18, 2009

Li TV Asia launches in Indonesia; appoints Crush

JAKARTA - Lifestyle Inspired (Li) has launched its lifestyle TV channel in Indonesia and has hired Crush Indonesia as its public relations agency.

Li TV Asia launches in Indonesia; appoints Crush
The subsequent public relations campaign will cover several markets in Indonesia, including Jakarta, Surabaya, Bandung, Bali and Denpasar.

The appointment was led by Green Worldwide, the channel’s exclusive pan-regional launch consultant on strategic partnerships.

Li TV Asia is a lifestyle media entertainment and regional 24-hour pan-regional HD TV channel.

Shows on the channel include Iron Chef America, HGTV Design Star, Dinner Impossible, Deserving Design, Green’s Cuisine and Giada’s Weekend Getaways.

In August, SingTel launched Li on its mio TV platform in Singapore.

Source:
Copyright © Campaign Singapore

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Agency of the Year 2024 SEA winners: Indonesia, Thailand, Philippines, Vietnam, Cambodia, Laos & Myanmar

1 Agency of the Year 2024 SEA winners: Indonesia, Thailand, Philippines, Vietnam, Cambodia, Laos & Myanmar

Adland reacts to Omnicom-IPG mega-merger

2 Adland reacts to Omnicom-IPG mega-merger

The best Christmas ads of 2024 are here

3 The best Christmas ads of 2024 are here

Tributes for Lisa Ronson, beloved wife, mother and CMO

4 Tributes for Lisa Ronson, beloved wife, mother and CMO

Agency of the Year 2024 winners: Asia-Pacific

5 Agency of the Year 2024 winners: Asia-Pacific

Omnicom agrees to buy Interpublic in deal to create world’s biggest agency group

6 Omnicom agrees to buy Interpublic in deal to create world’s biggest agency group

Edelman staff cuts reflect an industry at a crossroads

7 Edelman staff cuts reflect an industry at a crossroads

Omnicom in talks to buy Interpublic—report

8 Omnicom in talks to buy Interpublic—report

Agency of the Year 2024 SEA winners: Singapore and Malaysia

9 Agency of the Year 2024 SEA winners: Singapore and Malaysia

Labubu, the art toy craze and why grown-ups can’t get enough

10 Labubu, the art toy craze and why grown-ups can’t get enough

Related Articles

LI TV Asia to hunt for digital and below-the-line advertising agencies
Jan 5, 2010
Kenny Lim

LI TV Asia to hunt for digital and below-the-line ...

MediaMonks launches in Indonesia
Jul 18, 2024
Staff Reporters

MediaMonks launches in Indonesia

Women to Watch 2024: Risa Kusumaningrum, KIT Global
Nov 21, 2024
Staff Reporters

Women to Watch 2024: Risa Kusumaningrum, KIT Global

Campaign expands its coverage into Indonesia
Dec 6, 2024
Staff Reporters

Campaign expands its coverage into Indonesia

Just Published

EssenceMediacom's Nick Lawson to leave after 33 years
The Information
14 hours ago
Beau Jackson

EssenceMediacom's Nick Lawson to leave after 33 years

He will depart at the end of the year.

Creative Minds: Soo Hee Yang on design poetry and mindset magic
18 hours ago
Staff Reporters

Creative Minds: Soo Hee Yang on design poetry and ...

Between diving into Han Kang's novels and raiding her prized wine cellar, this pressure-loving creative director is turning brand campaigns into social movements—with a shelf of awards and an unbreakable spirit to match.

Dentsu India offices raided amid allegations of $16.5 million embezzlement scheme
20 hours ago
Nikita Mishra

Dentsu India offices raided amid allegations of ...

The Enforcement Directorate seized cash, gold, and documents in an alleged embezzlement case that also involves Suumaya Industries.

Audi China marketers on launch of new EV brand
20 hours ago
Minnie Wang

Audi China marketers on launch of new EV brand

In an exclusive interview with Campaign, Audi China's marketers spoke about launching an entirely new brand targeted at younger consumers, competing in China's busy EV market, and picking Zheng Qinwen as an ambassador.