ASIA-PACIFIC - Metrojet, a Hong-Kong business jet charter company, has appointed Fleishman-Hillard to manage its corporate communications and media relations activities across Asia-Pacific.
Fleishman’s primary role will be to raise awareness of the brand and strengthen its reputation in the areas of business jet chartering, management and maintenance, repair and operations (MRO) services.
The appointment follows Metrojet’s signing of a joint venture agreement with Tata Group-owned Taj Air to establish Taj Air Metrojet Aviation, which offers aircraft maintenance and management services to the growing Indian business aviation market.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
The new platform will reposition BuzzFeed from a news and entertainment business to a tech and social media company.
PepsiCo is back with a big investment and a new strategy to take on Indofood's snack supremacy.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Dentsu has allocated $328 million to rebuild the business in 2025, with a further $295 million to be invested over the next three years.
Meet Australian creative Sally Anderson who moved to Beijing over a decade ago to take on the challenge of shaping a new generation of brands.
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
