Byravee Iyer
Jun 17, 2015

OgilvyOne makes data push with new hire

SINGAPORE - OgilvyOne Singapore has appointed Jason Hill as head of consulting and data analytics, a newly created role to help the agency drive data insights and engagement planning.

Jason Hill
Jason Hill

Based in Singapore, Hill will run a team of a dozen people working across both data and consulting for clients such as Pond’s, IHG, Singtel and BMW. The company’s data specialists provide client support across analytics and data planning, while the consulting group’s skills range from marketing consulting to CRM expertise.

“Reflecting our clients’ need to reach audiences across multi-mediums, all of our consultants create digitally infused marketing strategies,” Hill told Campaign Asia-Pacific.

Hill was previously head of planning at OgilvyOne in Sydney where he led strategic planning across the business and specalised in data-led communications strategies, CRM and value proposition development.

Hill will report to Chris Riley, COO of O&M Singapore and Lucy McCabe, VP consulting services, Asia- Pacific.

 

 

Source:
Campaign Asia
Tags

Related Articles

Just Published

8 hours ago

Dentsu powers-up retail media networks with 'world ...

Partnership with Co-op and Lumen Research used eye-tracking data that ‘proves‘ retail media ads are just as impactful as social media and out-of-home campaigns.

13 hours ago

A Cannes Lions 2025 guide for ROI-hungry APAC marketers

The real win at Cannes Lions for APAC marketers lies not in bringing trophies home, but in bringing home ideas sharp enough to cut through locally, says Shufen Goh, co-founder of R3 and APAC president at MediaSense.

14 hours ago

China’s 618 shopping festival sees electronics ...

Electronics and home appliances soar as government subsidies kick in, but once again, top e-commerce platforms are silent on overall GMV—reflecting both changing consumer habits and a 618 season that keeps breaking its own timeline.