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Mar 31, 2015
Online video zooms, but ZenithOptimedia lowers overall forecast
GLOBAL - ZenithOptimedia lowered its global forecasts for adspend growth in 2015 and 2016 by 0.5 and 0.3 percentage points, respectively, although the agency still predicts strong growth for 'Fast-Track Asia' and moderate growth for 'Advanced Asia' through 2017.
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