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7 hours ago
Is cheap the new black? E-commerce's existential crisis
Ultra-cheap e-commerce is a race to the bottom. CMOs must build value-driven strategies to survive the "87% OFF!" era, opines the author.
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The Knowledge
7 hours ago
Omnicom, WPP and Publicis shops vie for top spots ...
Meanwhile, four new agencies enter the top 20.
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8 hours ago
Why brands are scaling back their sustainability ...
A record-breaking hot year makes COP29's climate finance promises feel dangerously inadequate. Corporate sustainability is crumbling under cost pressures and a "quiet" greenwashing surge.
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Goodbye first screen, hello wearables: IMG's vision ...
The future is multi-device, driven by the rise of wearables, personalised AI, and YouTube's dominance as the leading platform. Find detailed insights here.