Anita Davis
Mar 9, 2010

Ruder Finn to handle Givenchy's PR in China

SHANGHAI - Luxury fashion brand, Givenchy has appointed Ruder Finn as its public relations agency-of-record in China.

Givenchy luxury fashion China
Givenchy luxury fashion China
Ruder Finn will manage media consultation, planning and media communications for the brand across the mainland market.

The Givenchy brand is housed within LVMH, which has also worked with Ruder Finn in China.

The agency has handled the communications accounts for other luxury brands including Folli Follie and Cartier.
Source:
Campaign China

Related Articles

Just Published

2 days ago

Apple leads as US dominates Kantar's Top 100 Global ...

As US brands dominate the top 10 in Kantar's BrandZ 2025 ranking, Chinese companies and APAC players like Airtel are rapidly gaining ground, signalling a shifting balance in global brand power.

2 days ago

Microsoft to retire Xandr DSP in favour of an ...

After acquiring the DSP from AT&T in 2021, Microsoft’s priorities began to shift more to the sell side, with AI at the forefront.

2 days ago

Arthur Sadoun calls for ‘different approach’ at ...

Publicis CEO says Lions festival should not just be about 'AI theory' or 'celebrating creativity for its own sake', given the toughest conditions since the pandemic.

3 days ago

From Hiroshima to Hangzhou: How Jagabee and Frugra ...

The Tokyo-headquartered maker of the hugely popular potato fries, Calbee, is tapping into anime fandom and IP collaborations to boost sales and brand affinity in China. Read our interview with CMO Hiroyuki Miyakura.