Staff Reporters
Jun 23, 2018

Sustainable Development Goals winners: Cannes Lions 2018

‘Palau Pledge’ wins another Grand Prix for APAC.

The Palau Pledge
The Palau Pledge

The renowned ‘Palau Pledge’ campaign by Host/Havas Sydney chalked up another big win by taking the Grand Prix in this year’s Sustainable Development Goals category.

The campaign for the Palau Legacy Project was the only APAC representative to win in the category, which awarded 28 awards in addition to the Grand Prix: three Gold, 10 Silver and 15 Bronze.

‘Palau Pledge’ also took home a Silver and a Bronze in this category. It has also swept other categories, winning another Grand Prix in Titanium, a Grand Prix in Direct, Gold in Brand & Experience and Silver in Media.

Source:
Campaign Asia

Related Articles

Just Published

1 hour ago

The devastating comms impact of a Trumpian ...

With uncertainly looming over social media, PR heads lament the rise of misinformation and emphasise the endurance of earned and owned media.

2 hours ago

Lunar New Year goodies: APAC's best Year of the ...

Presenting the first crop of our annual roundup of LNY advertising from 2025.

2 hours ago

Here's a thought: Bigger isn’t always better

As the industry grapples with the Omnicom-IPG merger, The Effectiveness Partnership's Warwick Cairns and Gurdeep Puri question why agency mega-groups seem intent on stifling creativity and extinguishing the very spark clients value most.

3 hours ago

Publicis Groupe taps McCann exec Amit Sutha as ...

Sutha, formerly president and global chief client officer at McCann Worldgroup New York, will now helm Publicis Groupe’s creative, media, and data operations in Malaysia. His appointment takes effect January 20.