TBWA Thailand boosts creative line-up

Visarnbuchanee, who replaces Somjet Boonwit, was formerly at Lowe before freelancing for the past two years.

The Omnicom agency has also added creative director Teerapol Ngamsinjamrus from Dentsu Thailand to work with creative director Thananporn Elliott.

TBWA has also hired Adisak Amornchat, associate director from Dentsu, to work with Narong Tresuchon, managing director of international accounts.

Chaipranin Visudhipol (pictured), TBWA Thailand chairman, said Amornchat had been briefed to develop online strategic planning for existing and new clients.

“The digital area is where strategic solution is most important,” he added.

Separately, TBWA Thailand has bagged briefs to revamp a biscuit brand from Imperial General Foods Industry and will also launch a campaign for a new product from the Allowrie butter brand.