Jun 7, 2011

TBWA leaders work to 'disrupt' Shanghai

TBWA hosted its 'Let's talk disruption' seminar in Shanghai on 26 May. Over 400 senior-level marketers and creative specialists attended the full house event, hearing from both TBWA global leaders and well-known Chinese creatives. Speakers included TBWA Worldwide CMO Laurie Coots, CEO of Shang Xia Jiang Qiong Er, TBWA Los Angeles CCO Rob Schwartz, and Life Magazine publisher Rocky Liang.

Related Articles

Just Published

52 minutes ago

Creative agency Ralph creates global chief growth ...

VML's Gareth Jones steps in to lead global growth at Ralph, partnering with CEO Chris Hassell to reenergise the agency's key offices in Los Angeles, New York, London, and Tokyo.

1 hour ago

Omnicom and IPG chiefs visit UK to sell merger to ...

The two groups will continue to operate independently and compete in pitches for the time being, as the M&A deal could take a year to complete.

1 day ago

Creative Minds: 'Go smash it like an avocado' is ...

She once dreamed of covering war zones, not crafting ad campaigns. But a surprising turn of events led this TBWA Australia creative director to a career where "smashing it like an avocado" became her unexpected motto.

1 day ago

Price-gouging in Aussie supermarkets: Where does ...

As supermarket price wars heat up, Woolworths and Coles are losing ground to Aldi, according to data from YouGov.