dentsu

3 days ago

Martin Sorrell on 'lack of strategy' at Omnicom and why WPP should be 'broken up'

In an interview with Campaign Germany, the 80-year-old S4 Capital chief executive took aim at rivals, fielded questions about his own holding company and made predictions about the future of adland.

Feb 17, 2025

Marubeni banks on J-Pop singer Ado's mystique in new commercial

In her first-ever advert appearance, J-Pop superstar Ado teams up with Marubeni to deliver a metaphor for collaboration and overcoming challenges.

Feb 14, 2025

Dentsu prioritises media in new growth plan following $820 million loss

Dentsu has allocated $328 million to rebuild the business in 2025, with a further $295 million to be invested over the next three years.

Jan 22, 2025

Revealed: Latest hybrid working policies across 'big six' agency groups

In the wake of WPP's controversial policy change, here is a roundup of all WFH policies across adland holdcos.

Dec 6, 2024

Dentsu & Publicis excel at Campaign's Greater China Agency of the Year 2024

Dentsu Creative leads Agency of the Year Greater China awards winning the most metals, while Leo Burnett scoops the most Golds.

Dec 3, 2024

Dentsu forecasts global 5.9% increase in adspend in 2025

Asia-Pacific growth is expected to be in line with the global average at +5.8%.