Tech on Me: Political tension meets platform drama
As big tech's entanglement with politics draws fresh scrutiny post-US election, Western platforms face a deepening trust crisis—from X's advertiser exodus to Meta's legal battles—while Asian tech firms vie to emerge as credible alternatives.
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ChatGPT search has officially launched
The AI-powered search engine integrated into ChatGPT will directly threaten Google's dominant market share.
Alphabet posts 15% revenue increase for Q3
The company pointed to AI as a bolster to its growth.
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Google announces additional AI-powered PMax updates for peak season
The adtech giant hopes to support its advertisers as they navigate the ‘golden quarter’ with the introduction of enhanced asset testing, video performance and campaign management tools.
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Tech On Me: The potential winners and losers of a Google break-up
With a possible break-up of the tech giant's businesses on the cards, we examine the potential winners and losers in the fight for the future of digital advertising.
IPG unites agencies and clients under all-in-one data platform ‘Interact’
The move forms part of a larger trend for holding companies to break down information silos across their agencies and partners with shared platforms.
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