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Skins Compression Garments campaign by JayGrey
Print ads from a campaign by JeyGrey for Skins Compression Garments, an Australian maker of performance athletic wear. Click the article headline (right) for more information.
THE WORK: Athletic-wear brand confronts workout weakness in campaign by JayGrey
AUSTRALIA - Putting a witty spin on the time-tested 'Just do it' message, a print campaign for Skins Compression Garments pokes fun at the type of guy who shuns stairs in favour of an escalator or "plods along like an arthritic duck" after a run — while admonishing its target buyers: 'Don't be them'.
JayGrey Australia gets tough in Alibi Bourbon campaign
SYDNEY - JayGrey has billed Alibi Bourbon as 'seriously hard liquor' in a new campaign targeting its hardcore key consumers.
Alibi Bourbon campaign by JayGrey
Images from JayGrey's new campaign targeting hard working, BS free, true Bourbon drinkers for Alibi Bourbon in Australia. (Warning: Images are potentially NSFW, depending on where you work.)
JayGrey uses parkour and bonsai 'fails' to promote vodka
AUSTRALIA - A campaign by JayGrey for Vitek Vodka aims to reach consumers using humorous vignettes about expert vodka distillers who excel at their vocation but shouldn't quit their day jobs because they fail miserably at extracurricular pursuits including parkour, bonsai and taxidermy.
Bayer Australia’s Advocate are making parasites run from tough cats and dogs
Bayer Australia is promoting its Advocate, an all-in-one parasite protection for pets, with the help of a few tough animals.
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