Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+852 3175 1913
May 10, 2012
JayGrey uses parkour and bonsai 'fails' to promote vodka
AUSTRALIA - A campaign by JayGrey for Vitek Vodka aims to reach consumers using humorous vignettes about expert vodka distillers who excel at their vocation but shouldn't quit their day jobs because they fail miserably at extracurricular pursuits including parkour, bonsai and taxidermy.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpeg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Jul 1, 2021
Why aren’t more funny ads winning awards?
Sep 21, 2012
Spikes Asia 2012: Video roundup of winning work
Just Published
5 hours ago
How smarter mobile ads are beating big-budget ...
Based on $2.4 billion in ad spend across 1,300 apps, AppsFlyer’s latest report reveals why emotional storytelling, tutorials and platform-native talent now outperform big-budget creative in mobile marketing.
.png&h=268&w=401&q=100&v=20250320&c=1)
5 hours ago
EssenceMediacom retains top spot in April's APAC ...
OMD holds strong in second position while Publicis' Starcom climbs the highest after retaining Dabur's media mandate.
6 hours ago
Why it’s time we took Singaporean content creators ...
Hazel Yap, co-founder of influencer marketing agency Serious Media, unpacks the business behind the buzz—arguing that content creation isn’t just Gen Z’s latest phase, but a viable career reshaping Asia’s marketing economy.
.png&h=268&w=401&q=100&v=20250320&c=1)
6 hours ago
Changi Airport ropes in Aussie influencers to ...
A three-part video series sees Changi Airport positioning itself as the gateway for travellers to discover Southeast Asia’s rich food culture.