perplexity
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Sep 3, 2024
Will the rise of AI search challenge Google's dominance?
From SearchGPT to Perplexity, new AI-driven search engines are gaining ground and have the potential to change search behaviour. But will it be enough to disrupt Google’s stronghold on search and search advertising?
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Aug 29, 2024
Perplexity announces ‘timely’ AI ad features as it looks to challenge Google’s search dominance
Backed by the likes of Jeff Bezos and Nvidia, the AI-powered search engine’s ad platform promises to open new doors for advertisers.
The Information
Jun 5, 2024
AI search platform Perplexity names UM media AOR
EXCLUSIVE: The IPG media agency will handle media buying for the burgeoning AI company while supporting the development of its ads business.
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