rapp
Rapp appoints Jeannine Falcone as global CEO
EXCLUSIVE: Falcone steps in from Accenture Song to fill the role as Marco Scognamiglio retires.
Chris Freeland departs from Rapp
The executive chair for the UK and APAC, Freeland's responsibilities have been picked up by chief executive Gabrielle Ludzker.
Leo Burnett and Rapp’s double-AOY wins should inspire, not frustrate
Both agencies' success demonstrates brighter days are possible for all shops.
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Why most brands fail at building true loyalty
Loyalty programmes and actual loyalty are two different things. Rapp’s strategy director comes in with suggestions on how to create actual customer loyalty beyond buy-one-get-one-free schemes.
Addressing agency burnout
As most of us continue to work from home, agency leaders must focus on our people, the global CEO of Rapp explains.
Hello, chief storyteller: The next three jobs this industry needs
"Agencies find themselves hard-pressed to rethink their roles in the marketing ecosystem —but, just as importantly, they also need to rethink the roles within their four walls."
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