This TVC for Harbin beer is impressive, but Ad Nut feels too much screentime is allotted to the uninteresting humans and not nearly enough to the super-cool animated airplane pilots. Here's hoping it's the first in a series, and that future episodes will tell us more about the friendly bear and his chimp friend.
Previously by this client-agency pair:
- Harbin Beer orchestrates cross-border games, literally
- Beer-soaked friends kick off World Cup campaign for Harbin
CREDITS
Advertiser: Harbin Beer
Agency: BBH Shanghai
Production Company: A New Life Films
Director: Josh Frizzell
Post Production: Fin Design + Effects
Executive Producer: Billy Becket
VFX Supervisor: Richard Betts
CG Supervisor: Robert Grbevski
Lighting and Fur FX: Pawel Olas
FX TD: Mike Thomson
CG Artist: Shane Brouwer
3D Modelling & Texturing: Tim Streets and Tristan Lock
Matte Painter: Mark Boey
Online Artist: Segundo Fernandez
 Ad Nut is a surprisingly literate woodland creature that for unknown reasons has an unhealthy obsession with advertising. Ad Nut gathers ads from all over Asia and the world for your viewing pleasure, because Ad Nut loves you. Check out Ad Nut's Advertising Hall of Fame. |
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