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MEDIA360 SUMMIT - An afternoon discussion track focused on one technology, ad blocking, that is causing a lot of angst right now, and a second technology, social media, that used to cause a lot of angst but is now well understood and delivering great value for brands.
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The new OOH campaign from Forsman & Bodenfors is promoting big rebates for Tesla owners.
China continues to slip, recorded the steepest revenue dip among the agencies top five markets.
How did an animated film about an orphan’s journey to find courage become Southeast Asia’s highest-grossing animation? Smart product placement and brand collaborations played a key role.
From gait scans to geo-targeted ads, the sporting goods group laces together tech, retail, and events to chase India’s growing base of runners.