Marketing News
Maisie McCabe
Jul 3, 2019

Arthur Sadoun: Accenture 'doesn't understand marketing enough' to do acquisition like Epsilon

Publicis Groupe was best partner from strategy point of view, despite not being the most compelling on price, chairman and CEO says.

L to R: Bryan Kennedy, chief executive of Epsilon and Arthur Sadoun, chief executive of Publicis Groupe

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