The event will be attended by the region’s leading marketing and agency heads, brand pioneers, consumer insight professionals and media owners. Delegate registration will include two days of thought-provoking seminars, case studies, networking events and the Asian Marketing Effectiveness Awards Ceremony.
Delegates registering before 25 February can enjoy an ‘early bird’ fee of US$575. Registrations and entry submissions can be made online at www.ame.asia
The event is supported by a marketing campaign created by Lowe Singapore, which launched today. Last year’s event drew over 400 delegates and 850 submissions from 19 countries, making it the largest marketing effectiveness competition in the region.
The 2012 festival will be held at the Pudong Shangri-La hotel in Shanghai on 26 and 27 April.