Staff Writer
Sep 12, 2018

CEI's September issue is out

Our new issue highlights the importance of content, how to integrate it with design, and how to measure it.

CEI's September issue is out

Amidst the flashing lights and snazzy tech, content is still the determining factor with the ability to shift paradigms and push boundaries across a multitude of industries. Years down the road, it’s content that’ll impact lives and make a difference in communities, as idealistic as it sounds.

In our cover story, we study the critical important of content and how it can be seamlessly tied into other elements such as design and tech. As much as we stress on the role of content, events are a multi-faceted concept and is more than the sum of its parts.

But what’s content without understanding what works for different types of attendees? Learn about how science – in the form of biometrics and facial recognition – is quickly taking over post-event surveys and feedback forms.

Artificial intelligence is inescapable in the industry, and this month, we look at how it’s allowing corporate travel management and clients to more easily source for products, effectively improving the traveller experience.

In our Creativity section, read about how indigenous culture is inspiring meetings and events. Supported by successful case studies, we look beyond CSR initiatives and incentives to study why meetings can benefit from incorporating the core values of indigenous tribes.

Access the issue here and subscribe to our thrice-weekly newsletter here.

Source:
CEI
Tags

Related Articles

Just Published

4 hours ago

Google may no longer be the ‘Godfather of search’ ...

With Apple announcing its shift to AI search tools, the impact on the digital landscape could be disruptive as SEO experts rethink their strategies.

4 hours ago

Creative agency shake-up at WPP: Grey to move into ...

Grey will split from AKQA as part of the move.

21 hours ago

TBWA’s newly appointed chief AI officer on why 'AI ...

Campaign Asia speaks exclusively with Lucio Ribeiro and TBWA's Kimberlee Wells on their AI talent investment and how it will bridge the tech and creativity gap to drive sharper brand outcomes.