Surekha Ragavan
Jun 10, 2020

Changing consumption themes in Southeast Asia during COVID-19

TOP OF THE CHARTS: A vital need for contactless payments, an increase in app downloads, and a more prominent position for health and safety are among trends revealed in new research from Facebook and Bain & Company.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Related Articles

Just Published

21 minutes ago

Google introduces AI Max to search campaigns

Advertisers have seen a 14% ROAS increase after activating the campaign-level setting in their campaigns.

33 minutes ago

History of GroupM 2003-2025: The world's largest ...

Campaign chart's the WPP media arm's history amid ongoing change under global chief executive Brian Lesser.

19 hours ago

StackAdapt launches integrated platform to connect ...

Marketers can now use one workflow to trigger emails from ad views and personalise campaigns using real-time purchase signals.

20 hours ago

Heineken trusts Korean football fans with keys to ...

An activation in Seoul sees Korean fans ordering, paying for, and pulling their own pints without bar owners or security present. Just to be able to watch live football.