GroupM’s global CEO chats about the network’s strategy to further simplify as part of parent WPP’s $160 million cost-cutting drive.
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Moving from Publicis to join Accenture Song in 2023, King's decision comes in the wake of a recent health experience.
Toby Southgate had left Forsman & Bodenfors last October as global chief executive.
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EXCLUSIVE: Skyn lands precious konbini shelf space in Japan’s cutthroat convenience store market. The brand announces that with a cheeky spot and an empowered protagonist.
Amid a flood of internet micro-trends, brands can stand out by using data to offer genuine insights about their products to consumers.
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