
Marketing Innovation 2016 is underway now in Singapore. We'll have formal coverage later today and tomorrow morning. For now, please tune in on Twitter by following #MInnovate16:
Tune in for highlights from today's conference as they happen.
Marketing Innovation 2016 is underway now in Singapore. We'll have formal coverage later today and tomorrow morning. For now, please tune in on Twitter by following #MInnovate16:
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Brand lift of 40% on 'unsafe' content was observed versus 18% on 'safe' content.
The fifth annual 'State of Creativity' report finds that more than half of brands describe their ability to develop high-quality insights as poor or very poor.
'Wear the damn shorts’ empowers women to embrace their legs and challenge beauty standards.
A small number of agencies have embraced the four-day working week, and while agency leaders seem to be up for it, there are a few hurdles to overcome before it can become a more general reality.