A press statement from Mindshare stated that in Girish Menon the agency is able to bring in a leader with 17 years experience within the group. Menon leaves a three and a half year stint in Vietnam where he held the twin roles of managing director, GroupM Vietnam and leader, Mindshare Vietnam and consolidated the agency’s market leadership.
Ashutosh Srivastava, leader of Mindshare Asia Pacific said: "When Rahul announced his intention to pursue his MBA, it was a difficult task to find a suitable replacement who could build on his good work. In Girish, we have just that person, with an intimate knowledge of the organisation, a track record of success in new markets, and a hunger to drive Mindshare to even greater heights in Malaysia”.