Advertising Marketing Analysis
Minnie Wang
Jun 21, 2022

Havas' Karl Wu on digital trends and localisation in China

Havas Group's Greater China chairman and CEO Karl Wu opens up about acquiring Front Networks during the lockdown, the expat talent crunch, and the journey towards a more localised advertising industry in China.

(L) Karl Wu, (R) Porsche Shanghai event & Wanchai Ferry bag and bun design

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