Benjamin Li
May 22, 2012

Jonathan Huang joins iProspect to strengthen search marketing

TAIPEI - iProspect has appointed Jonathan Huang to the newly created role of data and technology director, with the objective of delivering effective search marketing service to the agency's clients.

Jonathan Huang loves search marketing
Jonathan Huang loves search marketing

In the role, Huang (pictured) will focus on planning and improving the development of analytics and automation while also taking a close look at the efficiency of various tools regarding performance marketing and website analysis. The agency aims to strengthen its competitive advantage and the quality of client service for key clients including Cigna Insurance, L’Oreal and ChungHwa Telecom.

By leveraging cutting-edge technologies and his expertise of data analysis, Huang brings to iProspect more than 10 years of experience in the IT and telecom industries, including a role in the development of Wherever.net Holding Corp. Huang assisted in deploying the Nasdaq-listed telecom company's global VoIP network.

Since 2004, he has been deeply involved in search marketing. His solid experience includes expertise in PPC (pay per click), SEO (search-engine optimization) and web traffic analysis. He was one of the founders of AsiaSEO, a well-known local search-marketing agency, and has solid experience serving Taiwan’s top 500 companies throughout his career.

Huang will report to Carrie Tsai, general manager of the agency. “Jonathan offers solid experience in the areas of IT, search marketing and web traffic analysis," Tsai said. "I firmly believe that Jonathan will support us to further provide clients with meaningful market insights and data reports.”

Source:
Campaign China

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