Byravee Iyer
Oct 25, 2012

Landor restructures operations; brings India under Southeast Asia

SINGAPORE - As part of its expansion plans for Asia, brand consultancy firm Landor Associates has restructured its operations such that Landor India now reports to Southeast Asia and Pacific.

Landor India will now report to Landor Southeast Asia & Pacific
Landor India will now report to Landor Southeast Asia & Pacific

Previously, Landor India came under the Europe and Middle East umbrella. The new arrangement took shape earlier this month, said Singapore-based Nick Foley, president of Landor SEA&P.

The company's Southeast Asia business consists of Singapore, Australia, Indonesia, Malysia and now India. 

“India is at our doorstep and we support our currently established Mumbai consultancy with creative and strategic resources,” Foley said.

He added that the new arrangement will leverage successful projects that were completed earlier this year. Namely, the company’s Jakarta office also came under Landor Southeast Asia’s ambit, having previously reported to the Hong Kong office, while during the same period the company also opened offices in Melbourne and Kuala Lumpur. 

Landor’s key clients in the region include Havaianas, OCBC Bank and Procter & Gamble. The company has also done consulting work for Citibank, Malaysia Airlines, SBS Transit, Silk Air, Singapore Airlines, Singapore Exchange, Axiata and SingTel.

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